Consumer Protection Consumers are said to be the king in a free market economy, The earlier approach of Caveat Emptor which means ‘Let the buyer beware’ has now changed to Caveat Venditor which means ‘Let the seller beware’. With growing competition and increased sales and market share, manufacturers and service providers are engaged in unhealthy, …
Today, we have with us Abhimanyu Singh Rathore. He founded Solar Study, an online learning marketplace dedicated to solar energy and its applications. What motivated him to start it, what challenges he faced, and how he plans to scale it up are a few of the questions we have, and Abhimanyu patiently answers them. Talking …
Solar Study: A Start-up for training Clean Energy Leaders Read More »
After getting into an argument over the fare with a local cab driver in Mexico, Travis Kalanick jumped out of the moving cab. The incident would leave him with a dislike for conventional cabs. A few years later, he founded Uber. Under him, Uber – went from 3 drivers to 3.9 million drivers, became the …
Augmented Reality The 21st-century world is experiencing massive development in fields of science and technology, one of the most notable creations is the Augmented Reality (AR). It is the enhanced view of the real physical world through computer-generated input, ranging from visual to sound and including multiple other sensory organs such as the olfactory (sense …
Make in India and startup India must include Innovate in India- B Sanhrhanam. To transform India into a country of job creators instead of job seekers, the Government of India launched a flagship initiative “Startup India” on 16th January 2016. The idea is to build a strong and inclusive ecosystem for startup innovation, entrepreneurship, and …
This largest sports goods retailer company needs no introduction. We all are fascinated with the best quality products at such affordable prices. Decathlon, a french based company thoroughly dominates the sports retail market worldwide and has been a steady growth in India. “Sport for all – All for sport“ The company intends to make sport …
Decathlon’s way of cutting costs and increasing customers Read More »
Space Start-Ups of India Today, space travel is a huge buzzword. Elon Musk has become incredibly famous, not because of Paypal, Tesla, or his other successful ventures, but because of a smaller venture called SpaceX. SpaceX intends to lower rocket costs, increase efficiency, and ultimately colonize other planets. Fellow billionaires Jeff Bezos & Richard Branson …
BEATMYSUGAR It’s not the best of the experience to be diagnosed with diabetes but to have a helping hand in those times of distress is all we need. “Sugar” as we call it, may not be so sweet after all and so, BeatMySugar is showing us the holistic approach of fighting the disease. Insellers brings …
FMCGs Fast-moving Consumer goods (FMCGs) also called Consumer Packaged goods (CPG), refer to the products used in day to day lives. It consists of durable goods, nondurable goods, and services with higher consumer demand and relatively lower margins. FMCGs have a short shelf life and perishable nature. In India, the FMCG market has a remarkable …
To successfully outmatch your potential competitors, it is advised to keep updated on your challenger’s online move and strategies. Monitoring competitor’s online models are among the most significant aspects of analysing your competitors and weighing your strategies and actions against the opportunities and threats. HOW TO ANALYZE A COMPETITOR’S ONLINE MODEL? It doesn’t matter what …
